Saturday, April 07, 2012

The Rise of E-Reading


People who read e-books read more than people who read book books.

From a piece on Pew Internet on the rise of e-reading...

The rise of e-books in American culture is part of a larger story about a shift from printed to digital material. Using a broader definition of e-content in a survey ending in December 2011, some 43% of Americans age 16 and older say they have either read an e-book in the past year or have read other long-form content such as magazines, journals, and news articles in digital format on an e-book reader, tablet computer, regular computer, or cell phone.

Those who have taken the plunge into reading e-books stand out in almost every way from other kinds of readers. Foremost, they are relatively avid readers of books in all formats: 88% of those who read e-books in the past 12 months also read printed books.2 Compared with other book readers, they read more books. They read more frequently for a host of reasons: for pleasure, for research, for current events, and for work or school. They are also more likely than others to have bought their most recent book, rather than borrowed it, and they are more likely than others to say they prefer to purchase books in general, often starting their search online.

1 comment:

Unknown said...

Yes, e-readers have gained so much popularity lately, more and more people choose to use them... home, at work, it doesn't really matter as long as they love to read.
I recently bought an e-reader at a friend recommendation and I don't regret it at all. It's a very good and interesting device... I can read some of my eBooks downloaded from All you can books, also a site told by him.